Editorial guidelines – contributing articles to Health Management
The editorial feel for the magazine is upbeat; our members make a difference to countless patients’ life's every day.CirculationOur members/readers work in all four health economies, we endeavour to balance the editorial content to reflect this.
Health & Care Management is mailed to all members, a third of whom pass their copy to colleagues generating over 30,000 readers a month.
Our database contains over 55,000 leaders and managers in the NHS, independent healthcare sector and Armed Forces, all of whom are either key influencers or decision makers responsible for procurement and strategic purchasing decisions.
Readership breakdown | Circulation demographics England 72% Scotland 15% Wales 8% Northern Ireland 4% Overseas 1% |
Special Monthly Circulation figures
In addition to our regular circulation Health & Care Management is sent direct to that month’s relevant healthcare professions based on our editorial features plan ranging from an additional 5,000 to 15,000.
Submitting articlesNo longer than 2,000 words including the references should be emailed as a word compatible document (not docx format) to p.slinger@ihm.org.uk
The Harvard system must be used for references where applicable, we have a detailed guide to contributors if required. Below is a short summary.
All articles submitted are reviewed before publication.
Article Format
Short introduction, between 50 and 60 words in length to whet the readers’ interest in the article, and tell them what they will learn about the topic.
An update on the current challenges that the product / service / new work method overcomes - The stick part of why the product / service / new work method has been developed.
Then the carrot: (the real bit!) – the magazine is all about solutions.
Sources of funding, if applicable to the implementation of the product / service / new work method.
Details of the latest implementation, where and project leader names or reference to a past implementation with the recorded efficiency gains from implementing the product / service / new work method. Members are keen to read about peers who have found solutions to current challenges.
Reference to how it benefits the patient, recorded outcomes in terms of Quality, Safety, efficiency etc
The improved performance, efficiency gains for a department or organisations that are using the product/service/new work method. With quotes from managers/leaders who have implemented the product / service / new work method.
Practical applications / case studies will be printed in preference to theory outcomes unless the product/service/new work method is to be launched on to the market, then details of test marketing / early adopters would be required.
Please consider that the articles can/should have some depth and detail for 'operational staff' (Senior Manager / Director) to be engaged who are specialised in the field, with a ‘summary box’ of key facts/phrases for Chief Ex’s and other members to have a quick and easy overview that adequately summarizes the major themes of the article that we can use in a highlight box.
If space is at a premium we may make reference to further reading etc on our website / client website and post the full article online. Figures, tables and images are encouraged, they are popular with readers (we charge for separations see attached rate card). Please remember, your article has to compete with other articles in the magazine to catch the eye of the reader. An interesting image can turn a browser into a reader.
